Managed UGC Production · Performance Creative Agency

You bring the brand. We build the face and drive revenue.You bring the brand.
We build the face
and drive revenue.

We script, shoot, edit, post, and optimize founder-led short-form video for DTC brands across TikTok, Reels, and Meta ads. One brief. We run everything.

Short-form video, scripted and shot by us — posted, tested, and optimized every month. TikTok, Reels, Meta ads.

15 minutes. Real feedback. If it's not a fit, we'll tell you.

11 Active brands
100K+ Followers grown
6.4% Avg. conversion rate
Your face or ours.
Script. Shoot. Edit. Post.
A/B hook testing.
Paid amplification.
Multi-platform distribution.
We manage talent.
You own the brand.
Content that compounds.
Your face or ours.
Script. Shoot. Edit. Post.
A/B hook testing.
Paid amplification.
Multi-platform distribution.
We manage talent.
You own the brand.
Content that compounds.
11
Founders and
brand partners
100%
End-to-end
execution
3
Service
tiers
6.4%
Average organic
conversion rate
Our work

Content built
to convert.

Real campaigns. Real results. Explore content we've made for founders and growing brands.
12.4M views
SGNL Work
Brand campaign
31.7M views
SGNL Work
Creator-led content
9.2M views
SGNL Work
Face-matched asset
18.6M views
SGNL Work
Viral short-form
14.1M views
SGNL Work
Social campaign
22.3M views
SGNL Work
Brand story
8.9M views
SGNL Work
Hook-tested clip
27.5M views
SGNL Work
Paid-ready asset
11.8M views
SGNL Work
Conversion content
43.2M views
SGNL Work
Mega viral moment
Drag to explore
Brands we've built with
Hardly Initiated Vaunt Parslee AI The Swarm Chophouse The Local Nomad MadDog St. Johns Health M.C. Lamb Automated Trucking flyExclusive Hardly Initiated Vaunt Parslee AI The Swarm Chophouse The Local Nomad MadDog St. Johns Health M.C. Lamb Automated Trucking flyExclusive
Client results

What happens when you
get the content right.

When they first came in we were at somewhere just under 10,000 followers — yesterday we just hit a hundred thousand on Instagram. They gave us a brand, a look that we still use and go viral with every day.

Tyshawn
Hardly Initiated · 10K → 100K+ Instagram followers

We’ve been able to almost double our followers on Instagram in three months, really start our YouTube channel and have a lot of success with it. I would highly recommend working with SGNL.

Colleen Kennedy
The Swarm Soccer · 2× Instagram · 0 → 500K YouTube views
Horizon Trucking
Transportation & Logistics
$10M
Revenue at start of engagement
$35M
Revenue after SGNL content system
3.5×
Revenue growth in 12 months
$25M
Incremental revenue generated
Founder-led content driving inbound pipeline
Vaunt
Technology & Enterprise SaaS
$600K
Annual savings from content system
16,567%
ROI on content investment
1.45M
Monthly content reach
$105K
Direct event revenue attributed
Full-funnel content · sourcing pipeline → event revenue
How it works

Three steps.
One system.

Strategy, production, distribution, and testing all work together. You bring the voice. We build the engine.

01
Strategy and position

We decide how your founder should show up, what to say, and why it works. Every choice ties back to your goals, your audience, and trust.

02
Production and content

We plan, film, and edit high-quality founder-led content built to perform. One shoot gives you a full set of assets for every platform you need.

03
Distribute and improve

We post often, track what matters, and make changes based on results. The system gets better each month, and the results build over time.

Why it works

Founder content
compounds.

11
Founders and brands already in the system
And growing
Founder-led content can convert better than brand-only content
Trust is the multiplier
6.4%
Average organic conversion rate — 4% above paid ads
Organic outperforms every time
100%
SGNL handles the full process end to end
You focus on your business
Free resource
The Founders Starter Kit
Everything you need to launch a founder-led content engine — strategy, platform playbook, and hook frameworks used by SGNL clients.
Common questions

Everything you need to know
about managed UGC production.

What is managed UGC production? +

A done-for-you content system. One team owns talent sourcing, scripting, production, posting, and performance reporting. You brief us once. We run everything month over month.

What is a performance creative agency? +

An agency that produces content built to convert, not just to exist. Every piece is designed around hook testing, A/B iteration, and revenue signals. Views are not the goal. Revenue is.

How is SGNL different from Billo or Insense? +

Billo and Insense connect you to creators. You still manage briefs, approvals, and results. SGNL owns the entire workflow — talent, scripts, shoot, edit, posting, analytics. No platform to learn. No creator juggling. One brief, handled.

Who is SGNL built for? +

Founder-led brands and DTC operators spending $3K+ per month on content or paid ads. Businesses that want a system, not just deliverables. If you want cheap volume, we are not the right fit. Managed production starts at $8,500/month.

What platforms does SGNL produce for? +

TikTok, Instagram Reels, Meta ads, YouTube Shorts, and multi-platform distribution depending on your package. Every piece of content is built for short-form performance. We do not produce for platforms where your buyers do not spend time.

How fast can brands see results with SGNL? +

Most brands working with SGNL see meaningful improvements in top-performing posts within 30 days. The system compounds over time — month three outperforms month one because we track which hooks, formats, and angles convert for your specific audience and double down on what works.

What does a 15-minute creative teardown include? +

We review your top 3 pieces of content before the call, identify the specific hooks, formats, and distribution gaps that are limiting performance, and show you exactly what a SGNL engagement would look like for your brand. If we're not the right fit, we'll tell you clearly and point you in the right direction. No pitch deck. No obligation.

Does SGNL handle hook testing and paid creative? +

Yes. Hook testing and paid creative testing are core to the SGNL system, not add-ons. We produce organic content and ad-ready creative simultaneously, then track which hooks drive conversions so every month's production gets smarter. The system compounds. Month three outperforms month one because we know what works for your audience.

How much does managed content production cost? +

Model A (you film, we handle the rest) starts at $3,500/month. Model B (we source talent and shoot everything) starts at $8,500/month. Full-service performance creative with paid amplification and analytics runs up to $16,500/month. Every package includes scripting, editing, posting, and a monthly strategy call.

No commitment. No sales pitch. We'll show you exactly how to improve your content.

Book your teardown

Stop renting
attention.

We review your top content before the call, identify exactly what's limiting performance, and walk you through what working with SGNL would look like.

Best for brands spending $3K+ per month on content or paid ads. If it's not a fit, we'll tell you straight.

No pitch deck. No obligation. 15 minutes.